Pennsylvania’s online sports betting is getting bigger every day. And it’s not done growing yet.
Pennsylvania sportsbooks took in $59 million in total handle, with nearly $39 million (about 66%) arriving via online wagers. Retail handle accounted for $20 million.
The total handle was a record for PA sportsbooks even though July is typically a slower month as far as sports betting. Football season’s arrival should lead to a substantial increase in this month’s numbers.
Sportsbook promotions held revenues back
While the total handle was a record, many sportsbooks issued promotional credits with the launch of their online sites that adversely affected their revenues. Rivers and SugarHouse handed out nearly a million each in credit. FanDuel gave away about $120,000 and Parx followed with $90,000.
Those promotions led to PA’s retail sportsbook revenue finishing ahead of the online total for the month at nearly $2.2 million. Minus the promotions, the online revenue total was $665,798.
The end result was over $2.8 million in combined revenue, with approximately $1 million going to the state in taxes.
SugarHouse leads PA in online sports betting
PlaySugarHouse dominated the competition in terms of online handle, taking in an impressive total of more than $22 million. SugarHouse was the first online site to market and has also been drawing traffic with a number of generous promotions.
BetRivers was second with $9.9 million in online handle, although it took a revenue loss for the month ($250,941) due to its promotions. Both PlaySugarHouse and BetRivers are operated by Rush Street Interactive, which continues to establish itself as a major player in the sports betting landscape.
Parx Sportsbook finished third in online handle with $3.6 million and FanDuel’s online sportsbook finished fourth with $3.25 million. Keep in mind that FanDuel was only up and running for roughly one-third of the month.
Rivers Pittsburgh edges SugarHouse in retail revenue
Rivers Casino Pittsburgh narrowly surpassed its sister property SugarHouse Casino in retail sportsbook revenue. Rivers finished the month with a total of $4.4 million in handle, while SugarHouse finished with about $4.3 million.
The Pittsburgh casino will face a little more competition going forward with the Presque Isle Downs sportsbook in Erie open for business. DraftKings is also planning to enter the market at some point via a partnership with The Meadows in Washington, PA.
Can football season bring PA closer to NJ’s numbers?
While Pennsylvania’s sports betting market continues to grow, its neighbor to the east remains far ahead. According to Legal Sports Report, New Jersey recorded $251.3 million in total handle during the month of July, a number more than four times Pennsylvania’s total. New Jersey benefits from an earlier start in sports betting and a much greater online presence as well.
However, Pennsylvania’s larger population gives it a chance to catch up. As more sportsbooks and online apps spread across the Keystone State, it will be interesting to see if Pennsylvania closes in on New Jersey’s numbers. Football season might provide a few indicators.
With the NFL preseason underway and college football starting this week, both states will see an increase in activity.
Business is about to pick up.